TikTok Local Store Opening Guide for Southeast Asia
Jojo Lai 28 Mar 2024 12:22
TikTok Opening Rules Summary
I.Southeast Asia Cross-Border Entry Standards:
1. Business license for enterprise nature
2. Same qualification for operating on third-party platforms with the same license or legal person
3. The comprehensive score of the third-party platform store is greater than or equal to 4.3 or 90%.
II. Vietnam Local Store:
Vietnam's requirements for merchant entry:
Currently, only a transaction handling fee of 4.0% (inclusive of tax) + 2% (commission)
Corporate merchants must meet the following criteria at the same time:
1. Local Vietnamese company
2. Vietnamese mobile phone number
3. Vietnamese bank card
4. Local Vietnamese warehouse
Individual merchants must meet the following criteria at the same time:
1. Vietnamese ID card
2. Vietnamese bank card
3. Vietnamese warehouse
1. The store name cannot contain special characters. If the brand store has just opened, please do not add "official" and please contact your AM for brand certification.
2. If there are other countries' TikTok Shop stores, please take the Vietnamese entry link to enter.
III. Indonesia Local Store:
For individual sellers:
1. Indonesian ID card or passport
2. Email address (recommended stable Google mailbox)
3. Indonesian mobile phone number (able to receive verification codes)
4. Indonesian bank account (the account name submitted must be consistent with the name on the registered ID document)
5. Local Indonesian warehouse (used for returns, etc.)
6. With an Indonesian ID card, only one TikTok shop can be opened.
For corporate sellers:
1. Indonesian local business license (registered business entity in Indonesia).
2. Indonesian mobile phone number (able to receive verification codes).
3. Email address (recommended stable Google mailbox).
4. Color front and back of the Indonesian company business license (electronic version).
5. Corporate relevant information (such as name, ID card or passport, etc.).
6. Indonesian bank account. Note: The name information must be consistent with the business license.
7. Indonesian local warehouse (for returns and exchanges, etc.). Note: Warehouse address information, including province, city, and urban area information; the enterprise license can open several Indonesian TikTok Shops: if opened through an Indonesian company business license, up to 5 TikTok Shops can be opened.
Ⅳ. Thailand local stores:
Platform universal policy (for all merchants)
1. Zero commission on the platform
2. Free delivery policy: we support free shipping subsidies for packages under 5 kg
Registration requirements
The company needs to meet the following conditions:
1. Thai local company registration certificate
2. Thai mobile phone number
3. Latest Thai bank statement
Thai local warehouse
For personal enterprise owners, the following conditions must be met at the same time:
1. Thai ID card/passport
2. Latest Thai bank statement
3. Thai local warehouse
Ⅴ. Malaysia local stores:
Malaysia platform universal policy (for all merchants)
1. Zero commission on the platform
2. Pay a service fee of 2%
3. Free delivery policy (for buyers)
a. West Malaysia users, shipping subsidy limit is RM 6 per order
b. East Malaysia users, shipping subsidy limit is RM 10 per order
Old users have 6 per month, and new users have 7 per month
4. New customer discount vouchers: RM 12 off for orders over RM 15
Registration requirements
The company needs to meet the following conditions:
1. Malaysian local company registration certificate
2. Malaysian mobile phone number
3. Malaysian bank account
4. Malaysian local warehouse
Individual sellers need to meet the following conditions at the same time:
1. Malaysian ID card/passport (choose one)
2. Malaysian bank account
3. Malaysian local warehouse
Ⅵ. Philippines local stores:
Philippines local store platform universal policy (for all merchants)
Starting from June 1, 2023, TikTok Shop will adjust its platform fees as follows:
1. Charge platform commissions for different categories
2. Adjust the original payment channel fee from 2.00% (VAT inclusive) to 224% (VAT inclusive)
Registration requirements
The company needs to meet the following conditions:
1. Philippine local company registration certificate (DTI/SEC)
2. Philippine mobile phone number
3. Philippine bank account
4. Philippine local warehouse
Individual sellers need to meet the following conditions at the same time:
1. Philippine ID card
2. Philippine bank account
3. Philippine local warehouse.
Ⅶ.Singapore local stores:
Singapore platform universal policy (for all merchants)
1. Platform commission of 1%
2. Payment processing fee of 2%
Registration requirements
Companies must meet the following conditions:
1. Local Singaporean company registration certificate
2. Singaporean mobile phone number
3. Singaporean bank account
4. Singaporean local warehouse
Individual sellers must meet the following conditions at the same time:
1. Name
2. Singaporean identity card (NRIC-PR or NRIC-Citizen) and NRIC number
3. Singaporean mobile phone number
4. Singaporean bank account
5. Singaporean local warehouse
BigSeller:
BigSeller is a simple, user-friendly, and highly automated ERP system that has been specially developed by Dianxiaomi for local Southeast Asian sellers. It provides one-stop management for multiple platforms and stores. BigSeller has overseas teams in Indonesia, Malaysia, Thailand, Vietnam, and the Philippines, which provide services to the Southeast Asian region.
So far, BigSeller has connected with 16 top e-commerce platforms and upstream and downstream service providers in the e-commerce chain in Southeast Asia, providing professional services to meet the needs of Southeast Asian e-commerce sellers.
In Q1 of 2023, BigSeller was honored as a quality partner by the Shopee platform, and secured the top spot in the most popular applications list on the TikTok Shop application market. It has become the preferred ERP for Shopee, TikTok, and Lazada in the local