Blog > Seller Tips > What does Temu semi-managed mode mean? What is the difference with fully-managed?

What does Temu semi-managed mode mean? What is the difference with fully-managed?

juliah 14 Apr 2025 12:27EN

In the first half of 2024, the cross-border e-commerce field ushered in a profound change. The semi-managed model quickly attracted the attention of many industry sellers with its unique advantages and distinctive characteristics. The Temu cross-border e-commerce platform, which is in the limelight, also strongly launched the Temu semi-managed business and officially entered the "battlefield".



What does Temu semi-managed model mean? What is the difference with Temu fully-managed? What type of sellers is it suitable for? This blog will explain it to you all at once!  Click Here to Register BigSeller For Free!👈



 

1. What does Temu's semi-managed model mean?


Temu semi-managed mode is a service mode for cross-border e-commerce sellers. It is between fully independent operation and fully managed, providing sellers with more flexible and personalized operation options.

Under the temu semi-managed mode, sellers not only have more time to focus on product selection and procurement, new product development, but also can flexibly choose self-operated warehouses/overseas warehouses in logistics, which can greatly shorten the fulfillment time. As for the core links such as product listing, marketing promotion, and customer service, they can all be handed over to the Temu platform to assist in handling.



The advantage of Temu semi-managed is that it lowers the threshold and operation link for sellers to go overseas, but at the same time retains the control of the two core links of production and logistics, which can fully stimulate the initiative and innovation of Temu sellers.

It should be noted that temu fully-managed and semi-managed present two completely different systems in the store system. Sellers need to reopen the store and choose semi-managed service. Now you can understand what Temu semi-managed means~


 

2. Specific advantages of Temu's semi-managed model


(1). Focus on hot product research: 30% operation, 70% product selection, sellers can focus more on hot product research and brand building, and have more pricing freedom for product prices.

(2). Improve logistics efficiency: In the temu semi-hosting model, merchants can choose third-party warehouses or overseas warehouses to complete logistics distribution, which means that the fulfillment time of goods can be greatly shortened, and consumers can receive goods within 2-7 working days.

(3). Simplify seller operations: Sellers do not need to be responsible for complex and time-consuming links such as product listing, marketing promotion, and customer service. These tasks are handled uniformly by the TEMU platform, thereby reducing the difficulty and cost of sellers' operations.



 

3. The difference between Temu semi-managed and fully-managed


The difference between Temu semi-hosting and full-hosting is quite large, involving Temu store registration, operation strategy, stocking and review process, logistics fulfillment and other aspects. In order to facilitate comparison and understanding, the following is a diagram showing the difference between Temu semi-managed mode and fully-managed:



Overall, the temu semi-managed model has higher brand independence and operating freedom. While maintaining a certain degree of operating autonomy, sellers can also enjoy the platform's help in operational support.

In the Temu fully-managed model, sellers only need to send goods to domestic warehouses, and the subsequent cross-border logistics, warehousing, operations, sales, distribution, returns and exchanges, and after-sales services are all handled by the temu platform.

In summary, if sellers want to reduce operating costs and risks and focus on product research and development and production, then the full-managed model may be more suitable; if sellers want to have more operating autonomy and flexibility and expand cross-border e-commerce business, then the semi-managed model may be more suitable.

 

4. Start your Temu semi-managed mode bussiness with BigSeller


BigSeller is the ultimate FREE e-commerce platform for Southeast Asian sellers, designed to supercharge your business. Streamline everything in one place—from product listings and order processing to inventory management, financial tracking, and automated operations. Click Here to Register BigSeller For Free!👈

Besides, BigSeller now supports integration with TEMU PH Semi-Managed Mode, helping Filipino cross-border sellers improve their business better!

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