Followers play a crucial role in driving organic traffic and sales to your Shopee store. The number of followers you have is not just a statistic—it directly reflects the popularity and credibility of your store. Potential buyers often use your follower count as a gauge of your store’s trustworthiness and product quality. A high number of followers can give your store a competitive edge, making it more attractive to new customers who may be hesitant to buy from less-established shops.

This guide will dive into the importance of Shopee followers and explain how they can impact your store's growth and credibility. We’ll also share six proven strategies to help you effectively grow your Shopee followers, along with tips on leveraging BigSeller to simplify the process and amplify your results.

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What Are Shopee Followers?

Shopee is more than just an e-commerce platform; it’s a social shopping experience where buyers and sellers can connect in a meaningful way. On Shopee, when buyers find products they like or discover a store that resonates with their preferences, they have the option to follow the store. This creates an interactive environment where sellers can build a dedicated community of followers who are genuinely interested in their products.

Having followers on Shopee offers numerous benefits to sellers. When customers follow your store, they stay updated on your latest products, special offers, and promotions. Followers receive notifications about exclusive deals, new vouchers, and limited-time discounts, which can drive them back to your shop for repeat purchases. This ability to engage directly with your audience not only helps increase your visibility but also fosters brand loyalty and trust.

How to increase Shopee followers?

1. Follow Prize

The Follow Prize feature is a powerful tool that allows you to incentivize new followers with customized vouchers, turning casual visitors into loyal customers. By offering rewards like discounts or cashback in the form of coins, you can effectively encourage buyers to follow your store. This not only increases your follower count but also boosts engagement, making it easier to keep your audience updated with your latest products, offers, and promotions.

Setting up a Follow Prize is simple. Just go to Shopee Seller Center > Marketing Center, where you can create a new Follow Prize campaign. You can tailor the prize by offering discounts or cashback in coins, depending on what appeals to your target customers. During the promotional period, a pop-up window will appear on your store page or livestream, alerting visitors to the Follow Prize offer.

2. Decorate Your Shopee Shop

An eye-catching and well-designed Shopee shop can significantly impact the way potential customers perceive your store. Many buyers make their decision to purchase based on their initial impression of your shop's appearance. A clean, organized, and visually appealing storefront can inspire trust and encourage visitors to explore your products further, increasing the likelihood of a sale.

To create a compelling and attractive shop page, Shopee offers a variety of customization tools through its Shop Decoration feature. You can easily upload high-quality images and personalize your shop’s homepage using the visual editing tool to showcase your brand's personality. Additionally, you can use the Carousel feature to display up to six rotating images, allowing you to highlight key products, promotions, or categories within your shop.


 

3. Bump Shopee Products

The Bump Products feature on Shopee allows you to push your products to the top of the category search results, giving them prime visibility. By featuring your products in the top spots, you can attract more views, improve discoverability, and increase the chances of making a sale. The higher your product ranks in search results, the more likely it is that potential buyers will click through to your listing, leading to greater traffic and engagement.

To take advantage of this feature with even greater efficiency, you can leverage BigSeller's Auto Bump tool. This feature allows you to select up to 30 of your top-performing or most important products, and then automatically bumps 5 products every 4 hours. By automating this process, you don’t have to worry about manually managing your product visibility. BigSeller’s Auto Bump ensures that your products get consistent exposure, keeping them at the forefront of shoppers’ searches throughout the day.  Click Here to Register BigSeller For Free!👈



 

4. Join Campaigns on Shopee

One of the most effective ways to increase traffic, boost sales, and grow your Shopee followers is by participating in Shopee’s campaigns, which are completely free for sellers to join. Shopee offers a variety of campaigns, including product campaigns and voucher campaigns, each designed to help sellers reach a wider audience while offering attractive promotions.

By joining a product campaign, you can feature specific products at discounted prices or with special deals, making them more appealing to a larger group of potential buyers. Similarly, voucher campaigns allow you to create exclusive vouchers or discounts, which can be applied during checkout to incentivize buyers to make a purchase. These campaigns often attract a lot of attention, leading to increased exposure and more traffic to your shop.


 

5. Stream on Shopee Live

Shopee Live is a powerful tool that lets you engage with customers in real-time through live streaming, offering an exciting way to promote your products and connect with both existing and potential followers. Livestreaming helps you showcase products more interactively, answer questions, and build stronger relationships with your audience, all while increasing your store’s visibility.

To further boost your followers during a live session, you can use features like auction and Followers Only settings. The auction tool adds excitement by offering limited-time deals, while the Followers Only setting encourages viewers to follow your store to access exclusive discounts or promotions.


 

6. Promote Your Shopee Shop on Social Media

Promoting your Shopee store on social media platforms like Facebook and Instagram is a great way to increase followers. Share your shop link and showcase your products on posts, stories, or in your bio to drive traffic to your store.

Social media helps expand your reach beyond Shopee, building brand awareness and encouraging more people to follow your store. With consistent promotion, you can attract new followers, boost visibility, and drive more sales.
 

Boost Your Shopee Sales with BigSeller

Besides, you can also use BigSeller, Southeast Asia's #1 omnichannel e-commerce software, and supercharge your Shopee business like never before! 🚀

With BigSeller, you can effortlessly scrape trending products directly from Shopee—instantly boosting your inventory with the hottest products on the market. This game-changing feature skyrockets your operational efficiency and helps you stay ahead of the competition, no matter how fast the e-commerce world moves!

Plus, BigSeller lets you seamlessly copy and transfer product data between your Shopees with just a few clicks—expand your product range in seconds and save hours of manual work. Maximize your sales potential and grow your business faster than ever before.

Join BigSeller today and elevate your e-commerce success!
Click Here to Register BigSeller For Free!👈